McPHERSON’S LIMITED
ANNUAL REPORT 2015
21
Kylie said: “Anyone who knows me
understands my love of good design
and practicality. Enter Füri. Sharp,
perfectly balanced and with an
innovative handle that makes knife
work so much easier, I now only use
Füri in the kitchen.”
The re-launch has been successful with
the brand achieving broader
distribution in all major department
stores and speciality Independent
stores as well as improved levels of
brand awareness amongst
consumers.
The Stanley Rogers Quartz Stone
Advanced range is new to
Cookware and follows the hot trend
of stone finish and healthy cooking.
Each pan features an innovative
and hard-wearing, triple-stone
non-stick finish, providing
a superior non-stick
surface that is PFOA
free. Made from a
heavy duty, forged
construction with
a soft-touch
ergonomic handle,
it’s suitable for all
cook tops
including induction.
The range includes an
assortment of
cookware products and
comes with a 10-year
guarantee.
Stanley Rogers has launched a stylish
range of high fashion cutlery that
features a designer element on the
handle surface with a soft black finish.
The range includes designs
from florals, geometrics and
trendy animal prints as
pictured. Each piece is
dishwasher safe and designed
to last in your drawers as long
as normal polished stainless
steel cutlery. The new
packaging also features the
design repeated on the box for
a stunning look.
Wiltshire’s social media fan
base continues to go from
strength to strength. Now sporting a
Facebook community of over 20,000,
Wiltshire is leading the way for
Australian housewares brands on
social media with an assortment of
engaging posts including recipes,
brand history and product
information. With the surge in
consumers loving to cook
and share, Facebook and
Instagram have been
the perfect platform
for Wiltshire to
communicate.
Wiltshire loves being
a brand which is
passed down through
the family and
generations. Wiltshire
proudly partnered with
Anneka Manning (Wiltshire
Brand Ambassador and BakeClub
founder) in Good Food Week Kids in
the Kitchen long table lunch which
helped share the knowledge and fun of
kitchen preparation and baking with
the next generation of cooks!
Bak
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ebook: bak
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tagr
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Phot
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ebook: Dominique Cherry Ins
tagr
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